JCM Global’s Digital Signage Solutions have completed their inaugural installation at Hastings Racecourse & Casino in Vancouver. This collaborative project with R2 Gaming was executed for the British Columbia Lottery Commission, marking a significant milestone for JCM’s innovative digital displays. For insights on the expansion, explore our detailed analysis of casino technology.
JCM Global’s Digital Signage Solutions at Hastings
The project involved installing a 2.5mm FLEX-S LED display measuring 19 by 3 feet, prominently featured on a curved soffit above the gaming floor. This impressive digital sign is designed to showcase game themes and targeted marketing messages to enhance the player experience. The strategic location ensures maximum visibility for casino patrons.
Dave Kubajak, Senior Vice President of Sales, Marketing & Operations at JCM, emphasized the significance of this achievement. He stated, “Operators everywhere, regardless of property size or location, are enhancing their guests’ experience with JCM Digital Signage Solutions.” Kubajak expressed enthusiasm for the collaboration with R2 Gaming, celebrating this milestone in JCM’s rich 70-year history.
Collaboration and Innovation in Gaming
The seamless cooperation between JCM Global, R2 Gaming, and the BCLC exemplifies excellence in bringing fresh visual interfaces to the gaming floor. R2 Gaming’s Director, Rocco DiPaola, highlighted this partnership’s importance, noting, “This three-way collaboration marks a new level of immersive gaming experiences.” Such innovation strengthens their stance in the highly competitive gaming industry and highlights their commitment to exceptional service. The American Gaming Association offers further insights into technological advancements in the industry.
